Offer Craft 101
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Archive
55 posts
Clarifying Your Intended Audience
Offer Craft
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Getting Clear on Your Audience Struggle
Offer Craft
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The Misbeliefs Getting In The Way
Offer Craft
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Knowing the Competitive Alternative
Offer Craft
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Introducing The Master Plan
Offer Craft
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The Results & Transformation
Offer Craft
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For The Right People, Why Now?
Offer Craft
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Getting Your Offer Into The World
Offer Craft
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Understanding Your Audience Desires
Offer Craft
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Defining What You Do
Messaging Foundations
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Identifying your "USP"
Messaging Foundations
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